Why Use Digital Marketing?
Stop Leaving Revenue on the Table
How much revenue does your business leave on the table by forgetting or failing to implement a series of up-sells and cross-sells? Removing as much of the human element as possible lessens the impact of opportunity costs. Automated marketing allows you to improve the marketing of existing patients & stop losing patients to other practices.
Free Up Staff Time
More free time allows for the implementation of local, offline marketing activities. Now that your staff has less work to do they can devote more time to tasks that can’t be automated, for example visits to referring physicians, setting up seminars and outreach programs.
Market Directly to Your Niche
The more relevant an offer or product is to a potential customer, the more likely they are to hand over their money. Content can be customized and refined to appeal to a very specifically refined demographic.
Increase Leads, Increase RevenueAn understanding of the sales process combined, the development of a powerful set of tool combined with sophisticated A/B testing and personalized landing pages has produced a system that generates leads.
Reduce Your Staffing Costs
The size of your marketing efforts will no longer be dependent the size and availability of your staff.
Become More Effective
There are only so many hours in the day. Removing as much of the human element as possible lessens the impact of opportunity costs. Automated marketing can work 24 hours a day, can your staff?